Date
2019
Client
Avery Plastic and Reconstructive Surgery
Category
Case Study
Location
Newcastle, NSW
- about the project
Challenge
Avery Plastic and Reconstructive Surgery does amazing work in the community and has stories of resilience, strength and courage in abundance.
The challenge was that AHPRA regulations don’t allow medical professionals to tell those stories in a way that is deemed advertising.
- Initial Consultation
- Concept Development
- Pre-Production Planning
- what we do
Solution
THIRTY3SOUTH worked closely with the Avery team and AHPRA to create a story form that did not contravene their guidelines. Once we had the structure sorted it was lights, camera, action for a wonderful few days of storytelling and photography all produced by THIRTY3SOUTH.
- the result
The Result
A series of 20+ stories showing the strength and courage of women and men who were bold enough to make a change.
- Quality Assurance
- Color Grading
- Final Cut Approval
