Client
University of Newcastle
Date
October 2021
Category
Animation
Location
Global
- about the project
Challenge.
The University of Newcastle Alumni Excellence Awards are the premier event on the University calendar and the most important proof point of its impact as a global educator.
When the awards couldn’t be held due to the Covid pandemic that was a blow, but when the award recipients couldn’t be filmed that was catastrophic.
- Initial Consultation
- Concept Development
- Pre-Production Planning
- what we do
Solution.
The University engaged THIRTY3SOUTH to solve the problem.
With a global logistics challenge we set out to capture the stories of the recipients as audio files and animate them to bring them to life.
We organised audio recording equipment to be sent globally and worked with fast turn around times to create a series of characters that reflected each individual and moulded them into unique stories to celebrate their achievements.
- the result
Result.
The result was a compelling series of stories that won the University a Gold Award at the global CASE Awards for Alumni engagement.
- Award Winning Storytelling
- Increased community engagement
- Global recognition
